Description There are 3 Hebrew letters on the front Aleph Lamed Dalet - ALD one of several safeguards which, according to Kabbalah, used in conjunction with the red string offers protection from looks of envy and the mean-spirited intentions of others. ALD is one of the 72 sacred names of God. Some Kabbalists refer to this letter combination as "looks can kill" in reference to the evil eye, against which it is intended to protect. On the back it is written in Hebrew "Ben Porat Yosef, Ben Porat Alei Ayin" (A fruitful son is Yosef (Joseph), a fruitful son by a spring) - Genesis 49:22. This phrase is a blessing that Jacob gave to Joseph (found in the book of Genesis). People use this phrase for protection against the evil eye since Joseph symbolizes a person unharmed by others envy. Wearing a red string (as a type of talisman) is a custom associated with Kabbalah in order to ward off misfortune brought about by an "evil eye". Made from 925 Sterling Silver and genuine leather. The silver is actual silver, not bonded or plated. Handcrafted in Israel. Length: 17.5cm/6.9inch Condition: new